There was a
time when people would be employed by a company after their education and they
would work with that company until they retired. It was as sanctimonious as a marriage. It
became their profession. It also gave employers the belief that employees were
replaceable which lead to employer tyranny.
But that age has now passed giving birth to a new generation that is facing a paradox of choice. There are so many jobs available and oh, so many better employer elsewhere. If loyalty is defined as being faithful to a cause, sticking to an ideal, custom, institution or product then it is quite common for employees to be engaged in infidelity.
Add to that, multiple recessions, during which companies laid off huge sections of their employees with little regard for loyalty or length of service. This ensured depleted benefits and measly promotions for those who remained. This led to the entry of a generation of youngsters, aged between 20 and 30, who have a different set of expectations about their careers or employers. The trend set in, the necessity of a professional to create his own brand on the shoulders of his work and experience.
Recent research shows that one of the major reasons why employees lack motivation is that they feel insecure about their job or feel mistreated by the employer. They always feel that the grass is greener on the other side. According to a study by Nobel Laureate George Akerlof, a forerunner in the field of economics claims that act of kindness by employer elicit more effort from employees towards their job and tasks. Further studies on this subject by a group of German and Swiss researcher’s throws more light on this subject and reiterate that exchanging gifts in workplace produces greater outcome than when offered monetary benefits such as cash bonus or incentive's.
Thus we move to the age of employing wooing and pampering. Many leading companies have adopted some over-the-top perks to attract and retain talents, perks such as being a pet-friendly office, providing sabbatical leaves for employees, sponsored vacations, baby shower programs and many more.
But that age has now passed giving birth to a new generation that is facing a paradox of choice. There are so many jobs available and oh, so many better employer elsewhere. If loyalty is defined as being faithful to a cause, sticking to an ideal, custom, institution or product then it is quite common for employees to be engaged in infidelity.
Add to that, multiple recessions, during which companies laid off huge sections of their employees with little regard for loyalty or length of service. This ensured depleted benefits and measly promotions for those who remained. This led to the entry of a generation of youngsters, aged between 20 and 30, who have a different set of expectations about their careers or employers. The trend set in, the necessity of a professional to create his own brand on the shoulders of his work and experience.
Recent research shows that one of the major reasons why employees lack motivation is that they feel insecure about their job or feel mistreated by the employer. They always feel that the grass is greener on the other side. According to a study by Nobel Laureate George Akerlof, a forerunner in the field of economics claims that act of kindness by employer elicit more effort from employees towards their job and tasks. Further studies on this subject by a group of German and Swiss researcher’s throws more light on this subject and reiterate that exchanging gifts in workplace produces greater outcome than when offered monetary benefits such as cash bonus or incentive's.
Thus we move to the age of employing wooing and pampering. Many leading companies have adopted some over-the-top perks to attract and retain talents, perks such as being a pet-friendly office, providing sabbatical leaves for employees, sponsored vacations, baby shower programs and many more.
More than
perks or monetary benefits, it is the sense of meaning in work that you hope to
motivate employees with. Employees need constant reassurance about their worth
in the progress of the company, any small gestures in the form of thoughtful gift that shows that they are a part of an
organization will lead to job satisfaction.
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